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Program Highlights

Digital Marketing Course in Coimbatore

  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM & Google Ads)
  • Social Media Marketing (Facebook, Instagram, LinkedIn)
  • Content Marketing & Copywriting
  • Email Marketing & Marketing Automation
  • Google Analytics & Data-Driven Marketing
  • 4 capstone projects + portfolio
14
Weeks
400+
Hours of content
94%
Placement rate
4.8
⭐ Student rating
Curriculum

What You'll Learn

A structured journey from digital marketing fundamentals to advanced AI-powered strategies.

Detailed Syllabus

Module Breakdown

Every module is hands-on, with real-world campaigns and industry-standard tools.

Module 1: Digital Marketing Fundamentals

Digital landscape, marketing funnel, and strategy development.

Module 2: SEO (Search Engine Optimization)

Keyword research, on-page SEO, technical SEO, and link building.

Module 3: SEM & Google Ads

PPC campaigns, keyword bidding, ad copywriting, and conversion optimization.

Module 4: Social Media Marketing

Facebook, Instagram, LinkedIn, TikTok strategies and ad management.

Module 5: Content Marketing

Blog writing, video marketing, infographics, and content strategy.

Module 6: Email Marketing & Automation

Email campaigns, drip sequences, and marketing automation tools.

Module 7: Google Analytics & Data

Tracking, reporting, conversion optimization, and data-driven decisions.

Module 8: Influencer & Affiliate Marketing

Partner marketing, influencer outreach, and affiliate strategies.

Module 9: AI in Marketing

ChatGPT, AI content generation, predictive analytics, and automation.

Module 10: Capstone Project

End-to-end digital marketing campaign from strategy to ROI analysis.

Outcomes

What You'll Achieve

You'll emerge as a versatile digital marketer ready for agencies, startups, and corporate marketing roles.

SEO Expert

Drive organic traffic and improve search rankings using advanced SEO strategies.

SEM & PPC Master

Create and optimize Google Ads campaigns for maximum ROI.

Social Media Pro

Build brand presence and run successful ad campaigns across all platforms.

Content Strategist

Create compelling content that converts across multiple channels.

Data-Driven Marketer

Analyze campaign performance and make data-backed marketing decisions.

Career Ready

Build a strong portfolio and get hired as a Digital Marketing Specialist or Manager.